Digitization gives business and service professionals more control over what they can offer their customers than ever before. The ability to implement individual components of the digital transformation has led to enormous cost savings, reflected in improved margins for fully digitized business service providers. A results-oriented economy creates an even greater demand for professional services. It creates the expectation that professional services reflect the value of technology-enabled value creation.
Professional services software helps ensure that back-office operations are scalable, efficient and growth-enhancing. By automating and simplifying administrative tasks, professional automation solutions for services can help service providers reduce the number of unaccountable employees needed to support their operations. When companies started using PPE software, they often developed an environment cobbled together from different systems: time-tracking tools for invoicing, a widely-loved whiteboard to keep things straight. Many hours of valuable time were lost trying to make sense of it all.
While cost savings are still an important consideration for the use of professional services, companies should become much more strategic and look for professional service providers when outsourcing services to them. Internal knowledge is often lost to factual issues and personnel changes, which also makes it more difficult to get benefits back. We have found that professional service providers are the best choice for those who take the time and effort to understand the pros and cons of running their business back-office.
The ultimate goal is an efficient, highly automated office that runs in the background all the time, where professionals are free to collaborate and innovate, supported by real-time insights. Creating a foundation for innovation and efficiency should be the ultimate goal for companies that want to tap into digital technology for their organization. Professional service companies need to be innovative to drive profitable growth, agile to support how customers want to acquire, use, and pay for solutions and services.
To be successful, companies need to empower their employees and processes to respond quickly to changes in the market to seize new revenue opportunities. Digital transformation is not just about technology. It is a business strategy that requires executives to re-evaluate existing business models and explore new ways to bring people, data and processes together to create value for their customers and seize the new opportunities for themselves and the organization. For technology and service companies, digital transformation means reinventing processes. According to McKinsey research, organizations that embrace digital transformation generate more revenue per employee each year than companies that lag.
Releasing enterprise value is not just about automating low-value manual processes to reduce operating costs. Back – Office service automation is becoming more and more important and helps companies to eliminate paper-driven processes and at the same time significantly reduce costs and improve the level of service. Digital technology offers companies the opportunity to make the transition from separation, handling, and transaction – cumbersome to integration, automation, efficiency, and collaboration. Professional service companies can benefit greatly from this approach because they are so often constrained by their traditional business models. They need to take a different approach from those who are bogged down in the old way of being digital and labour intensive.
In the age of smart business, it is clear that digital technology represents an opportunity for professional service companies, but many companies are not taking full advantage of this opportunity. Companies that respond well to challenges are turning to the digital world to ensure that they provide innovative and profitable services to their customers.
Ideally, companies should have a clearly defined content strategy that is structured to generate highly useful educational content that reflects needs, business challenges, and ideal customers. Without clearly defined sales processes, it is really difficult to derive value from automation. There will be companies that conceptually understand how to move new leads through the buying process to become customers and this leads them to become customers. Companies that feel unable to follow their example – generating processes mindfully and intelligently would probably not derive value from automation.
In a service organization, however, there is a great chance to achieve the same level of efficiency and productivity as a traditional service provider. Service companies using PPE software solutions can increase their delivery effectiveness by automating key back-office processes and ensuring that their work has the greatest impact. By maintaining healthy workloads and automated back-office tasks, professional service automation solutions can act as scalable platforms, helping service companies increase both revenue and employees, and helping companies work smarter, not harder.